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You are here: Home / brand communications / BREAKING: Taco Bell takes out full-page ads, says ‘Thank you for suing us.’

Jan 28 2011

BREAKING: Taco Bell takes out full-page ads, says ‘Thank you for suing us.’

Taco Bell was sued this week for allegedly using a “meat concoction.” The company responds…

If you missed it…well, they made a little bit of news, as a lawsuit was filed because, according to the suit, the weren’t using enough beef.

The company responded with a full-fledged social media response. Including…

httpv://www.youtube.com/watch?v=ah05FEWcJWM&feature=player_embedded

Also a full-page ad in major newspapers:

Taco Bell Ad
From the company

From this perch – Bravo to Taco Bell. Taking over the story, on their terms.

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Written by Dave · Categorized: brand communications, CEOs · Tagged: tacobell

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