Manage Your Social Media Presence in 15 Minutes a Day. Really
15 Minutes a day, regardless of industry, and you can manage your social media presence.
Live Blogging My First Bing Experience
Area 224 is loved by Bing, sorta.
Pwn: Holy Trinity of Social Networks
We aim to own the phrase.
Revisiting Groundswell
We still love the book, even 15 months after it launched.
Area 224 Launches Social Media Realty Pro - Company Press Release
Launch of Social Media Realty Pro from Area 224
Changes, some subtle, some not-so-much…
Even the little things add up.
Sports Sponsorship - Good or Bad? - A Case Study
Aon Sponsors Manchester United — what can emerging brands learn from this agreement?
Your Brand Legacy
In the case of Macy’s, the Marshall Field’s Brand Legacy is a huge barrier to building its own national brand.
How NOT to Sell Stuff These Days
At Area 224, we strive for one word: authenticity. You get what you get. We rarely pull punches, but we also try to be nice people who you’d like to have a drink with. (In fact, that should be in our mission statement.)
So when we got this note — an “Auto DM” or automated Direct [...]
Why Are You Here In The First Place?
Before diving into any social media, ask yourself this question.