Thanks, @scoobymooGreat little meme courtesy of Olivier Blanchard. Our turn to play along.
The idea was to get marketers, brand communicators, startup people, businessy types to answer a James Lipton-style Q&A. You can see Olivier’s take here: The Brand Builder Q&A.
What is your favorite marketing/business word?
Launch.
What is your least favorite marketing/business word?
TIE: Ninja, Rockstar, Guru.
What turns you on creatively, spiritually or emotionally about marketing/business?
Passion. I’d rather watch Dick Vitale scream at a basketball game than see another person in business lumber through another day above ground. I love it when business people have the same passion about their work.
What turns you off about marketing/business?
Lack of authenticity. Lack of tact. Arrogance.
What’s your favorite curse word when you see really bad marketing?
For the love of Mike.
What sound or noise do marketers/business people make that you love?
A-ha!
What sound or noise do marketers/business people make that you hate?
Does inactivity make a sound?
What profession other than marketing should marketers attempt – to become better at marketing?
Writing.
What profession should marketers never try?
Metallurgy.
If marketing heaven exists, what would God say when you arrive at the Pearly Gates?