Part Group Buying Site, Part Dare to Get Sued By Patent and Trademark Holders…
Yes, my Pakistani Friends, you, too, can enjoy the Creamy Goodness that is Group Buying!
According to the site, “75,931 people have shown interest in getting a better deals in Pakistan.”
Here’s a screenshot.
Hey, I’m all about eCommerce: that’s the American Way.
But I do have to wonder if these folks will have a couple issues…for instance:
1. Similar Name. If Facebook can sue anything with “Face” or “book” in the title, what’s stopping “Groupon” from going after “Groupin?”
2. Patents. Groupon owns a few. Tippr owns a few. How defensible are those patents?
3. US-Pakistan Relations. Don’t know how icy those currently are, but imagine if Groupon, from the USA, were to politely ask these guys (or gals, not sure, they do look multi-gender in the picture from the web) to “stop it.”
4. User experience. Oh, that might be the biggest one. We’ll be watching to see (1) if the 75,931 people number grows overnight (it doesn’t LOOK like a counter) and (2) we ever do get our confirmation email.
I can’t wait; here’s to planning my trip to Karachi!
Oh, and we STILL think Gilt will beat Groupon. Here’s our post from last month on that subject:
https://area224.wpengine.com/why-gilt-will-beat-groupon/