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You are here: Home / Internet Marketing / All Blanket Statements Are Dangerous

Mar 30 2011

All Blanket Statements Are Dangerous

Remember the guy who taught painting on public television?

 

Bob Ross
This guy: Bob Ross

Watching him was poetry. Relaxed poetry. No broad brushstrokes.

(Okay, that’s a broad brush he’s using in this photo. Work with me…)

Meanwhile…well, not everybody is this calm and peaceful. This serene.

For instance…

Watching the back-and-forth on Facebook between UnMarketer Scott Stratten and Direct Sales Social Media expert Jennifer Fong was all sorts of brushstroking. AND neither one was wrong.

 

 

 

Unmarketing on FB
Where it Started

After a couple comments about the dislike of MLM (Multi-Level Marketing), next came this exchange:

 

 

 

MLM Back and Forth
MLM Comments on FB

More comments slamming MLM, followed by…

 

 

Scott's Follow
Scott's Follow

And Jennifer’s Response:

 

 

Jennifer's Response
Jennifer's Response

NOTE: Here are the links Jennifer refers to:

http://dsa.org

http://directselling411.com

There’s another lost point in Scott’s original post: “Internet Marketing Seminar.”

Here’s where, one could argue, the “charlatans” Scott refers to might be even more dangerous. (See our post on Internet Marketing Explained from a couple weeks back.) Promises of riches with little work, while not overt, are really implied with “Push Button” and “Auto Click” and anything related to the word “System.”

So…Why is Neither One Wrong?

Scott’s point: don’t sell pipe dreams. Don’t sell the fact that there isn’t hard work involved. Don’t prey on people’s desires for a quick fix.

Jennifer’s point: hard work is involved. Focus on the positives. Lots of good people. Ethics, please.

My point (and I’m not accusing either of blanket statements): study the line of work before you jump in. MLM, IM, any M. Get a few opinions. Don’t believe the hype in either direction. You can find some success stories who are honest folks, and you can find some failures who are, also, honest folks.

Ask around. Bring a blanket.

 

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Written by Dave · Categorized: Internet Marketing, MLM · Tagged: MLM

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