2011: The Year Of The Q

Yesterday was all about Quora. Today, we talk up QR Codes. Is this the year?

Social Media Hall of Fame

Over there is a QR Code. Created in maybe 1 minute.

Try it out, will ya? Snap a photo, follow the link.

WHY?

This could very well be the year that these things reach critical mass. Consider these numbers as reported in this morning’s Vancouver Sun:

Mobile shopping is exploding with one-third of shoppers surveyed using mobile phones to visit retailer websites, according to a ForeSee Results survey.

Another 25 per cent of shoppers surveyed said they plan to use their smartphone for mobile shopping, according to ForeSee’s survey of 10,000 visitors to the biggest U.S. e-commerce websites during the Christmas 2010 shopping period.

(You can Read more from the Vancouver Sun here: “Retailers must jump on mobile bandwagon.“)

Even if you are NOT an online retailer – you will rely on online and mobile stuff like this QR Code technology to drive foot traffic.

Really…Consider…

1. You can post a coupon online, and print off your QR code so that someone can scan and download the coupon.
2. You can put a QR code on the front door of your restaurant, and link right to your menu.
3. You can wear a QR code on a T-Shirt.

Even wrapping paper:

Thanks, emilychang.com

It doesn’t take much time to create these codes, and the uses are endless. Is this the year of mass QR Adoption? We’ll see…